Yokai by Place
Yokai have always been bound to the land. Coastal fishing villages, deep mountain passes, the bustle below a castle town — each landscape breeds its own apparitions. Follow the legends of each region and discover the yokai culture rooted there.
Where Yokai Run Deepest
Regional partner programme
Tell the story of yokai through the places that shaped it.
YOKAI.JP works with local businesses and cultural organisations whose products, places and programmes are connected to regional stories. Tell us about work that belongs on the map.
Partnership areas
- Local crafts
- Museums and cultural venues
- Yokai and folklore tours
- Stays and experiences
- Local publishing
How it works
Enquire
Tell us about your organisation and the placement you have in mind.
Editorial review
We check how the proposal connects to the story of the place.
Publication
Once terms are agreed, we publish it with the appropriate label.
Sponsored and advertising placements are clearly marked “PR” and kept distinct from editorial coverage.
Browse by Region
Hokkaido
4Tohoku
26Kanto
95Chubu
85Kinki
161Chugoku
50- Hiroshima Prefecture
Hiroshima Prefecture
11 - Yamaguchi Prefecture
Yamaguchi Prefecture
8
Shikoku
44Kyushu
83Beyond a Single Place
Those that spread across the whole country, realms of myth and the otherworld, and those that arrived from overseas — yokai and places not tied to a single locale.















































